Copywriter and content strategist for the American Red Cross site redesign.

Ghostwriter for Get Health, Stay Healthy, a Pfizer blog intended to provide practical, easy to understand information on a variety of health topics. Interviewed healthcare professionals and wrote blog posts. 

As Lead Interactive Copywriter, wrote video scripts and created Facebook posting strategy for Sounds of Pertussis, sanofi pasteur's unbranded advocacy campaign to raise awareness about the adult pertussis vaccine. The Facebook page has over 60,000 fans and was nominated for a 2011 Webby Award.

At Thomson Reuters, was the Lead Content Strategist for their Human Resources Intranet redesign. Delivered comprehensive content audits and content gap analyses; content migration and social media strategies; and content creation guidelines.

Blogged for site covering Ford Motor Company on the North American Auto Show circuit. Covered concept car launches, interviewed car fans, designers, and autoshow attendees.

Created the tagline "You talk. Sync listens." for Ford's SyncMyRide, the online companion to Ford SYNC, the factory-installed, in-car communications and entertainment system developed by Ford and Microsoft.

Interviewer and researcher for "The Mormons," for PBS's "Frontline."

Script writer and copywriter for PNC Bank’s Fees & Processes microsite.

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